Voice-Controlled Betting: A Revolution by Voxbet in the At The Races App

Voice Betting: A New Level of Convenience

Voxbet, a leading technology company in the sports betting industry, has launched an innovative voice control system, BetCaller, in the At The Races app. The tool is designed to transform the way users interact with betting platforms (and possibly online casino scenarios in the future), allowing them to place bets without unnecessary clicks and complex menus.

The system recognizes voice commands, identifies horse names, bet types, and amounts, and automatically generates a pre-filled bet slip. This enables players to place bets instantly, minimizing delays and reducing the risk of errors.

Why Voice Betting is the Future?

Voice-controlled betting eliminates key issues of traditional bookmaker websites:

• Complex navigation – multi-level menus and tabs are replaced by simple voice commands.
• Speed – from decision to bet placement takes only a few seconds.
• Adaptability – the system accounts for accents and pronunciation variations through machine learning.
• Multi-functionality – supports popular multi-bets (Yankees, Trixies, Lucky 15s).
• Global reach – covers races in the UK, Ireland, USA, Hong Kong, France, and other countries.

How Does BetCaller Work?

1. The user activates the voice assistant in the At The Races app.
2. They speak their bet, e.g., “£20 on Red Thunder to win at 14:30 Cheltenham.”
3. The system instantly recognizes the horse’s name, bet type, and stake.
4. The user receives a pre-filled bet slip for confirmation.
5. The bet is placed without manually searching for events and entering details.

BetCaller’s Advanced Features

Beyond basic win bets, BetCaller supports complex bet types:

• Each-way bets – half the stake goes to win, half to place in the top three.
• Multiples and combinations – ability to bet on several horses at once.
• Accumulators and system bets – combining multiple selections into one bet slip.
• Future bets – placing wagers on winners of major events in advance.

The system also analyzes past user data and can offer personalized recommendations, enhancing convenience and speeding up the betting process.

Impact on the Betting Industry

The introduction of voice control could significantly change player behavior. According to Voxbet, such technologies are expected to become a standard for bookmaker platforms in the coming years, as they simplify the betting process and make it more intuitive.

Comparison of Traditional vs. Voice Betting

Expert Opinions

“Voice betting is the next generation of user experience. Convenience, speed, and accuracy make it not just a trend but the future of the industry.”

– Matthew Taylor, Director of New Media at At The Races

“BetCaller demonstrates how technology can significantly simplify user interaction with platforms. We are confident that in the coming years, voice control will become as standard as mobile betting.”

– Sam Boswell, Head of Sponsorship at BetVictor

“Simplicity is the key to mass adoption. Once voice betting becomes a habit, it will become as normal as traditional betting.”

– Jonathan Power, Founder and CEO of Voxbet

Which Bookmakers Will Adopt Voice Betting First?

Leading bookmakers are already showing interest in Voxbet’s technology. Potential early adopters include BetVictor, William Hill, Paddy Power, and Betsson. These brands are actively testing solutions that could significantly enhance the customer experience.

What’s Next?

Voxbet is already working on integrating voice technologies into other sports – football, American football, and basketball. Modern bettors value convenience and speed, meaning voice betting is likely to become a key direction in the evolution of the betting industry.

Conclusion

BetCaller is not just a novelty but a major step toward the future of betting. Voice technologies open new opportunities for users, increasing convenience and reducing the time required to place bets. In the coming years, such solutions may become the industry standard. For now, we can only watch how they develop and adapt to the market.

Source: European Gaming